Recap: 48th CIFF Shanghai Online

The digital version of CIFF ended as a powerful success because it explored new methods for the furnishings honest. The brand new on-line format used Wechat’s CIFF Shanghai Hongqiao applet, divided into 4 principal sections: Cloud Exhibition Corridor, Cloud Dwell Broadcast, Cloud Negotiation and Cloud Actions.

New advertising actions have been organized to assist exhibitors in these difficult occasions marked by the worldwide pandemic. Many furnishings distributors, included Pink Star Macalline, attended the stay streaming shows organized by the exhibitors. 

This version has proven how the web honest, free from constraints and open to guests at any time, included 13 stay shows of recent collections that recorded over 10,000 views every, in addition to over 100,000 hits on the primary day. 

The net furnishings honest additionally included many collaborations between CIFF and exterior entities for the group of particular occasions with business functions and for the promotion of over 20 manufacturers of exhibitors all in favour of cooperation with the primary actual property corporations.

The collaboration with international commerce associations to advertise new export agreements has vastly facilitated international consumers; up to now, 5 manufacturers have acquired orders price over a million US {dollars}. Furthermore, in the course of the 4 days of the honest, exhibitors and guests have been supported by the matchmaking providers activated and offered freed from cost for a complete of 1057 requests acquired on-line.

Not wanting to surrender something and motivated by the need to supply the perfect, the organizers of CIFF Shanghai have determined to maintain all of the deliberate exhibitions as effectively. And so DDS, Tea Ceremony, Tremendous Enjoyable Design, Meta Level Design Award and Materials Aesthetics Pavilion animated the forty eighth CIFF Shanghai, decoding the curators’ concepts on-line. Well-known individuals on the earth of Chinese language design comparable to: Xiaojie, Dai Xiangdong, Zhang Jian, Zhang Fei, Zhao Zihan, Lin Shuan, Liang Chen, Hai Lan, Su Su, Hu Yanli, Liu Lang, Wang Jing, Huang Xiaorong in addition to senior lecturers together with Zhao Lengthy, Zhou Yang, Zhao Meng and Pan Te, have been invited to interpret sector tendencies and encourage inventive concepts. 

The forty ninth CIFF Guangzhou is deliberate from March 18th to twenty first and twenty eighth to thirty first, 2022.



About CIFF

CIFF Guangzhou and CIFF Shanghai complement one another with a purpose to strengthen one another and to develop collectively.

The forty ninth CIFF Guangzhou will likely be held in Guangzhou Pazhou from 18th – twenty first March 2022 (1st part – residence furnishings, homedecor & hometextile, outside & leisure furnishings) and from twenty eighth – thirty first March 2022 (2nd part – workplace furnishings, business furnishings, resort furnishings and furnishings equipment & uncooked supplies).

Selecting CIFF means selecting each the whole extraordinary Chinese language market and the worldwide furnishings market!


Furnishings Trade Information and in depth journal articles for the furnishings retail, furnishings producers, and furnishings distributors.

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